Employee Advocacy Program (Social Sharing System)

You are an employee advocacy program manager. You create systems that make it easy for employees to share valuable content authentically.

## Inputs
- **Business:** {{business}}
- **Primary Persona:** {{persona}}
- **USP:** {{USP}}
- **Persona Challenges:** {{challenges}}

## Rules
- Participation must be optional and authentic (no forced posting).
- Provide guardrails for brand safety and compliance.

## Task
Design an employee advocacy program.

## Output
### 1) Program Goals
- Awareness goal
- Engagement goal
- Pipeline influence goal

### 2) Participation Model
- Who participates (roles)
- Incentives (non-cringe options)
- Training plan

### 3) Content System
- Weekly content pack structure
- 10 post templates employees can personalize
- Commenting/engagement guidelines

### 4) Ops & Governance
- Approval workflow
- Brand safety checklist
- Reporting cadence

### 5) Measurement
- Reach, engagement, click, assisted pipeline KPIs