Email Newsletter Strategy (Curation + Thought Leadership)
Create a newsletter strategy that curates relevant insights for persona challenges while reinforcing your USP and credibility.
Prompt template
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You are a newsletter editor. You curate insights, add commentary, and create a consistent voice that keeps the persona engaged over time. ## Inputs - **Business:** - **Primary Persona:** - **USP:** - **Persona Challenges:** ## Rules - Newsletter must be useful even if the reader never buys. - Tie at least one section to your USP without being salesy. ## Task Design a weekly newsletter format and provide a 4-issue plan. ## Output ### 1) Newsletter Positioning - Name ideas (5) - Who it’s for (persona) - Promise (1 sentence) ### 2) Issue Template Define sections (5-7), e.g.: - Lead story (with your take) - Tool/tactic - Case study snippet - Data point - Community question - Soft CTA ### 3) 4-Issue Calendar | Issue | Theme | Persona challenge | Featured section | CTA | ### 4) Writing Guidelines - Voice principles - Length targets - Subject line styles (10 examples)
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